Meet Annie the Skunk, Nutmeg the Squirrel, and Umi the Giant Squid!
NEW: Aqua Puzzles
Creative apps that celebrate open-ended play without rules, time limits or third-party ads. Preschoolers love 'em (we've checked).
Modern, thoughtful toys that mesh classic play patterns with contemporary design. (Parents: you can leave these out when guests arrive.)
NEW! Bright lights, busy streets, and sky-high skyscrapers.
Hop in the elevator with Jinja and ride it up, up, up – there's a friend to meet on each floor.
Hundreds of activities for curious kids. All in one place.
“ We make apps, toys, books all from the heart. ”Aaron LeightonArt DirectorLearn more
“ Delightful, quirky design both kids and parents love. ”Samson LeeHead of Consumer ProductsSee our toys
“ Hearing kids giggle - that’s what makes it worth it! ”Vanessa LoganTechnical ArtistSee our apps
“ Sago Mini is a bridge for parents and kids to connect ”Stephanie LemoineToy Design DirectorGo to blog
The world is your puppet theatre. Two ways to play + bonus, active-play props!
Turn bath time into adventure time! These seafaring play pieces float on water & stick to walls.
This adorable little house folds up and stores everything inside.
Who's ready for a road trip? New: Vehicle Playsets
Orbit the earth with Harvey in our NEW portable playset!