Now available in Sago Mini World
New AR-enabled features!
It's creative play, folded away!
Great gifts for curious kids
Now available on iOS, Google Play and Amazon.
Creative apps that celebrate open-ended play without rules, time limits or third-party ads. Preschoolers love 'em (we've checked).
Modern, thoughtful toys that mesh classic play patterns with contemporary design. (Parents: you can leave these out when guests arrive.)
NEW! Build a town with blocks!
Mix up a magical drink!
Hundreds of activities for curious kids. All in one place.
“ We make apps, toys, books all from the heart. ”Aaron LeightonArt DirectorLearn more
“ Delightful, quirky design both kids and parents love. ”Samson LeeHead of Consumer ProductsSee our toys
“ Hearing kids giggle - that’s what makes it worth it! ”Vanessa LoganTechnical ArtistSee our apps
“ Sago Mini is a bridge for parents and kids to connect ”Stephanie LemoineToy Design DirectorGo to blog
Yeti’s having a pool party, and you’re invited! Easy for little hands to squeeze, Yeti can squirt, splash, slide and dive in his very own floating pool.
Tend to your barnyard animals, or plant some veggies. Will you sell them at the farmer’s market, or feed them to your hungry friends?
Jinja the pilot is ready to take to the sky with her mischievous gnome friends. Grab your sleep mask and your teddy bear, and don’t forget to take a sky-high selfie!
Grow your green thumb with our NEW Robin's Farm portable playset!